Mar 29, 2024 | Posted by Abdul-Rahman Oladimeji
BT has entered a 10-year partnership with media group Global to repurpose its legacy payphones and kiosks into brand-new street WiFi hubs which will provide digital connectivity for more than 200 towns and cities across the UK. Followinf this agreement, Global will convert more than 2,000 conventional BT payphones and kiosks into brand-new street hubs over the next decade from 2025.
“BT’s payphones have long been an iconic feature on the UK’s streets – and with the way we all communicate changing, today’s announcement marks a further step into the future," said Bas Burger, CEO, Business at BT. "There are already almost 1,000 modern digital Street Hubs bringing communication benefits to local communities across the UK. By bringing together BT’s rock-solid connectivity with Global’s unrivaled expertise in out-of-home advertising, we can almost triple this number over the next decade.”
Global will also provide marketing and sell advertising on BT’s 959 existing street hubs, while BT will continue to provide mobile and WiFi connectivity to the units.
