Optimum Network Services was founded in 1997 as a result of the telecom consolidation of the late '90s. ONS started as an idea, a lease on small datacenter space, and no customers, but grew readily and steadily. In 2004 ONS brought on some new staff, and in early 2006 Auctoris Holdings purchased ONS and a new era began.
Since 2006, ONS experienced substantial changes. The company rebranded as Data102 in 2008 to reflect the data center at 102 South Tejon in Colorado Springs.